¿De qué manera afectan las elecciones estratégicas a los resultados de las empresas?estudio del caso de las sociedades de garantía recíproca
- Aranda Ogayar, Manuel
- Núñez-Cacho Utrilla, Pedro
- Grande Torraleja, Félix Angel
- Muñoz Vázquez, Agustín
- Pindado García, Julio (coord.)
- Payne, Gregory (coord.)
Publisher: Escuela Superior de Gestión Comercial y Marketing, ESIC
ISBN: 978-84-7356-556-1
Year of publication: 2008
Volume Title: Comunicaciones
Volume: 2
Pages: 10
Congress: Asociación Europea de Dirección y Economía de Empresa. Congreso Nacional (22. 2008. Salamanca)
Type: Conference paper
Abstract
This paper analyce the relationship between the Performance and the Competitive Strategies, accordin to the data about the strategy variables in �Sociedades de Garantía Recíproca� (SGR). Using a Factor Analysis to identify different strategic behaviours of SGR, and later, Cluster Analysis to classify the firms into a different groups. Finally elaborate hypothesis about the usefulness of the different strategies used by SGR to obtain their most significative outcomes, and confirm the hypothesis with the help of Anova Analysis.