La influencia de familiness en la estrategia de internacionalización empresarialuna aplicación al sector oleícola

Abstract

The internationalization strategy assumes great importance in family businesses, with a set of specific peculiarities that differ from other companies, as they strive to preserve their continuity once they are handed over the next family generation. Nevertheless, the literature has traditionally removed family factors from the development of strategic models of family firms, which instead have been subjected to traditional models that have led to divergent results about their performance. Therefore, it has been considered the overlapping of the systems: family, business and individuals to achieve the concept of familiness. Bridging the research gap in relation to the composition of familiness, this piece of research gives a proposal for assessing its composition and measurement from the Social Capital and Open Systems perspectives. Thus, it has been analyzed the influence of different levels of familiness over the internationalization strategy, specifically, over the business’ reasons to internationalize and over its international commitment.