Identificación y análisis de los elementos clave para la configuración de un territorio como destino turístico

Supervised by:
  1. Juan Ignacio Pulido Fernández Director

Defence university: Universidad de Jaén

Fecha de defensa: 21 September 2022

  1. David Flores Ruiz Chair
  2. José Luis Durán Román Secretary
  3. Anna Irimiás Committee member

Type: Thesis

Teseo: 782993 DIALNET


Tourism destinations are considered as the main unit of analysis such as in the scholar field as the professional. Knowing its structure constitutes the main essential step in order to perform an optimal and efficient planning and management that ensures its success in markets. The development of this thesis intends answering to what elements make possible that a territory configures as a tourism destination. The identified elements respond to a common and required characteristic: they must be measurable and quantifiable. The results confirm that a territory must have a tourism vocation, composed by touristic and ancillary resources, a relational dynamic stemming from stakeholders’ collaboration and a tourism brand equity that make it recognizable in markets.