El estudio de casos como metodología de investigación científica en turismo. Una aplicación al análisis de la gobernanza en la gestión de destinos
- Pulido Fernández, María de la Cruz 1
- Pulido Fernández, Juan Ignacio 1
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1
Universidad de Jaén
info
- López Olivares, Diego (dir.)
Publisher: Tirant lo Blanch
ISBN: 9788490861981
Year of publication: 2014
Pages: 15-43
Type: Book chapter
Abstract
In the literature on destination management is increasingly used the term governance. The increasing complexity of the relationships between different stakeholders involved in the management of a destination requires generating a consistent framework to facilitate negotiation, discussion and cooperation of all for achieving the objectives. With the same speed as scientific literature on tourism governance is generated, have appeared destinations that are recognized as cases of successful implementation of governance. However, this article shows that, in most, it’s more of a statement of intent than a fact, because not all the principles that ensure good governance met. For this, the case study methodology, which combines information of different nature —qualitative and quantitative, subjective and objective, internal and external— to understand the phenomenon studied and used to draw conclusions.